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Lead Generation for Startups: Guide for 2021

Lead generation is very important for any business. If we can’t bring any prospect, we simply can’t grow our business, period. This is why we often measure a marketer’s or marketing team’s success with the number and quality of leads...

January 25, 2021

Content Marketing SEO

Is Outsourcing Your SEO To SEO Companies Worth It?

In this saturated world of digital marketing where everybody’s online, implementing SEO to ensure your website has an optimal presence on Google and other search engines is very important. SEO is one of the most cost-efficient marketing channels available today,...

January 20, 2021

SEO

Is SEO worth the investment? [2021 Update]

Is SEO worth the investment – both in time and money? The short answer is yes to both: SEO is a relatively low-cost marketing channel with high ROI potential. On the other hand, although it’s no secret that SEO is...

January 13, 2021

Content Marketing Lead Generation SEO

How to Build a Startup Demand Generation Strategy that Drives Results

In today’s very competitive marketplace, generating more demands for products and services can be a major challenge for any business, and this is why demand generation is now a major part of many startup’s business strategies. Yet, what actually is...

January 5, 2021

SEO Strategy

SEO For Small Business: How to Grow Traffic and Sales

Whether we can generate enough organic traffic to our website can make or break any business, and yet, many small businesses overlook SEO in favor of other forms of marketing. In fact, SEO can be a very cost-effective way to...

December 22, 2020

SEO

10 SEO Tools You Should Be Using to Improve Rankings and Traffic

Contrary to the common misconception, SEO is not a magic strategy where you can cheat the search engines to get ranked quickly and thus increase your traffic. On the other hand, SEO is a long-term game that requires consistency and...

December 2, 2020

Local SEO Tactics and Strategies To Increase Traffic

SEO

Local SEO Tactics and Strategies To Increase Traffic

For small businesses, implementing local SEO is the most affordable—yet effective—tactic to get more visitations, phone calls, sales, and any other conversions. When a business is listed on the top of Google Maps ranking, more and more people will see...

November 13, 2020

Content Marketing Revenue Marketing SEO

8 Effective Tactics To Improve Customer Retention Rate

Let’s say there are two businesses, each with 1,000 existing customers. Each year, the first business, say company A, loses 100 of customers, while company B loses 200. If both companies can acquire 200 customers a year, and everything else...

May 16, 2019

SEO

4 Boilerplate SEO Tips That Haven’t Changed Over The Years

Boilerplate takes on different meanings depending on the context it is used. The newspaper industry took on the term, and used it to describe a unit of writing applied over and over without changing it. This helps keep a consistent...

April 19, 2019

SEO

Local Online Marketing: How Target Local Audience and Increase Revenue

Local online marketing refers to the marketing efforts designed to target audience in a certain area. Obviously, local online marketing is especially important for brick-and-mortar businesses from restaurants to car repair shops to other retail shops. However, even online businesses...

March 22, 2019

Digital Marketing SEO

How To Check and Fix SEO Traffic Drops

Any SEO practitioners will sooner or later experience an organic traffic drop, and finding the issue will be extremely important. If you don’t tackle this issue quickly, you can experience a prolonged and even permanent traffic loss. However, with so...

March 13, 2019

SEO

Local SEO In 2020 – Dos And Don’ts

SEO has truly developed a lot since when it started. Its localised focus, in particular, with the release of Google’s knowledge graph and with the implementation of more and more technical aspects within the matter. With this in mind, it’s...

January 28, 2019

Digital Marketing SEO

Video SEO: How To Get Ranked on YouTube and Google

Video marketing has become very popular in recent years for several reasons: more and more people have access to high-speed internet and thus video streaming, YouTube, Vimeo, and other platforms are maturing, and especially the fact that video offer flexibilities...

January 24, 2019

SEO

Are There any Trustworthy Google SEO Certifications?

In this very competitive digital marketing world, we are often tempted, as a marketer, to get a certification just to get ahead of the pack. Certainly, there are several certifications that are worth getting, such as Google AdWords Certification, or...

November 20, 2018

SEO

How To Determine and Optimize SEO Cost

Answering the question ‘how much does SEO cost?” is actually harder than it seems. There are many factors that can determine SEO pricing, as SEO by itself comprises of many different marketing activities, some tangible and some not. So, it...

November 14, 2018

SEO

How To Calculate and Optimize SEO ROI

SEO can be a very expensive investment ranging from thousands of dollars to even millions. So, it is important to figure out whether our investment is making money in return, while also figuring the areas where we can make improvements....

November 12, 2018

SEO Strategy

5 Marketing Trends And Startegies for B2B Technology Companies

Let’s be honest, how often did you see an advertisement for a product you never knew before on the internet, and actually purchase it? Pretty rare, right? To succeed in digital marketing, we must first acknowledge the fact that it...

October 28, 2018

SEO Strategy

Seven B2B Lead Generation Strategies for 2020

Lead generation is one of the most important marketing aspects for a B2B business. The number of new customer acquisitions can either make or break your business, and without getting new leads -or prospects-, you won’t get anyone to convert....

October 21, 2018

Content Marketing Digital Marketing SEO

SaaS Digital Marketing: 7 Growth Hacks to Drive Sales and Revenue

Growth and retention are the center of SAAS companies: you grow by getting more new customers than those who stopped using your software (retention). It is arguably a very simple concept, yet very hard to actually do. Traditional growth is...

August 3, 2018

SEO

Five Advanced SEO Tactics For 2020

SEO as a strategy is a very powerful marketing channel, especially to increase organic inbound traffic, which are highly qualified for conversions. Yet, with each and every year, SEO is getting more difficult to execute, partly because of the increase...

June 29, 2018

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Category: SEO

Lead Generation for Startups: Guide for 2021

Is Outsourcing Your SEO To SEO Companies Worth It?

Is SEO worth the investment? [2021 Update]

How to Build a Startup Demand Generation Strategy that Drives Results

SEO For Small Business: How to Grow Traffic and Sales

10 SEO Tools You Should Be Using to Improve Rankings and Traffic

Local SEO Tactics and Strategies To Increase Traffic

8 Effective Tactics To Improve Customer Retention Rate

4 Boilerplate SEO Tips That Haven’t Changed Over The Years

Local Online Marketing: How Target Local Audience and Increase Revenue

How To Check and Fix SEO Traffic Drops

Local SEO In 2020 – Dos And Don’ts

Video SEO: How To Get Ranked on YouTube and Google

Are There any Trustworthy Google SEO Certifications?

How To Determine and Optimize SEO Cost

How To Calculate and Optimize SEO ROI

5 Marketing Trends And Startegies for B2B Technology Companies

Seven B2B Lead Generation Strategies for 2020

SaaS Digital Marketing: 7 Growth Hacks to Drive Sales and Revenue

Five Advanced SEO Tactics For 2020

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